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The artist behind the viral “Ain’t In LA” sound is dropping her first studio album.

After months of teasing with her recent singles “KGB” and “Red Bottoms,” ADÉLA announces her debut album PRIMA set for release on September 4th via Capitol Records. The highly anticipated announcement arrives alongside her new single “Ain’t In LA” and a Fred Gervais-directed music video shot in her hometown of Bratislava.

ADÉLA is stepping into a new era with the announcement of her debut album PRIMA, arriving September 4 via Capitol Records, alongside her new single and music video, “Ain’t In LA.” Following recent singles “KGB” and “Red Bottoms,” the project introduces a fuller picture of the rising pop artist as she embraces confidence, vulnerability, and ambition on her own terms. The Fred Gervais-directed “Ain’t In LA” video was shot in ADÉLA’s hometown of Bratislava, bringing the song’s message of looking beyond the traditional centers of pop culture to life. The announcement comes as ADÉLA continues building international momentum ahead of her sold-out headline North American tour launching in September.

PRIMA album artwork

Powered by booming 808s, glitchy drums, chopped-and-screwed vocals, and glossy verses, “Ain’t In LA” reflects on ADÉLA’s journey from Slovakia toward pop stardom. The song was inspired by a trip home, where she discovered photographs of her mother at 18 posing against a wall covered in pop-culture imagery that her grandfather had brought in from Germany. That discovery made ADÉLA think about the countless women around the world with talent, personality, and dreams who may never receive the recognition they deserve. It gives “Ain’t In LA” a message that travels naturally beyond Los Angeles: confidence, creativity, and star power can come from anywhere.

That message has particular resonance in the Philippines, where social media communities routinely turn global pop moments into something distinctly local. Around “Ain’t In LA,” the “baddest bitch in…” format gives Filipino creators an easy way to put their own city, province, neighborhood, school, or community at the center of the conversation. On Instagram, the concept can move from “baddest bitch in Manila” to localized versions spotlighting places such as Cebu, Davao, Quezon City, or wherever a creator calls home. Rather than aspiring to be somewhere else, the trend reflects the spirit of the song by making where you already are part of the flex.

The trend also creates an opportunity for Filipino influencers and creators using the song to give “Ain’t In LA” a recognizable Pinoy identity across fashion, beauty, dance, lifestyle, and personality-led content like Niana Guerrero (@nianaguerrero) and Mitch Briones (@itsmitch__). The local response connects naturally with the larger world of PRIMA, an album executive-produced by Dylan Brady and Blake Slatkin that captures both the hard and soft sides of ADÉLA’s artistry.

Across the project, she explores love, loss, identity, autonomy, friendship, insecurity, and toxic relationships while pairing feminine energy with muscular production and an unapologetic drive to reach the top. ADÉLA describes PRIMA as both a reference to being “first” and to the prima ballerina—the best ballerina in the house—as she sets out to become the “prima ballerina of pop.” With “Ain’t In LA,” that ambition becomes a message Filipino listeners can make their own: you don’t have to be in Los Angeles—or anywhere else—to know you’re the baddest where you’re from.